(CONSULTING)

Serious engagements for serious problems.

Strategy sprints, advisory retainers, and institutional mandates. For founders and operators who need more than a session — and know it.

Start with a diagnostic →
Engagement types
Strategy Sprint
2–6 weeks · One focused problem
Advisory Retainer
Ongoing · Monthly sessions + async access
Institutional Mandate
Corporate · Government · DFI
Agency Engagement
Full-service · Ascent Creative

(ENGAGEMENTS)

Four ways to engage.

(PROCESS)

Every engagement starts the same way.

Diagnostic

A 45-minute session to identify the real constraint. Book at /office-hours.

Proposal

Within 5 days, a scoped proposal: what we do, how long, what you leave with.

Engagement

We start. You get a strategic partner who has done this in African markets before.

(DIFFERENTIATION)

Why this is different.

Africa-native intelligence, not adapted frameworks.

  • Built from 5 years of African market pattern recognition
  • Client work across Lagos, Nairobi, Accra, Kigali
  • Islamic finance, VC intelligence, and GTM strategy as integrated capabilities, not siloed services

Execution, not just advice.

  • Strategy sprints end with an executable plan, not a slide deck
  • Agency arm (Ascent Creative) means we can build what we advise
  • Tech and AI builds available when the problem requires it

(FIT)

Who this is for.

African founders preparing to raise or scale to new markets

Foreign companies entering African markets who need local intelligence

Corporate and institutional clients building Africa strategies

Operators who have outgrown generic consulting and need Africa-specific expertise

Not sure if this is you? Start with a diagnostic session. →

(WHAT CLIENTS SAY)

From the field.

We came in thinking we had a product problem. The diagnostic session reframed it as a distribution problem — and the sprint gave us a go-to-market we could actually execute. We closed our first anchor client in Kigali three weeks after the engagement ended.

Adaeze Okafor
Co-founder, Tairo Health · Lagos

We had the funding and the ambition but we didn't understand the regulatory and distribution landscape across three markets. The retainer gave us a thinking partner who knew the terrain — not someone who had to learn Africa on our dime.

Kwame Mensah
CEO, Baobab Capital · Accra

(COMMON QUESTIONS)

What founders usually ask

Most sprints run 2–4 weeks. We move fast. You'll have a clear GTM plan, positioning doc, and execution roadmap by the end.
Yes, if the fundamentals are solid. Pre-revenue founders get the most from GTM diagnostics and fundraising prep. Post-revenue founders typically come for scaling and expansion.
Nigeria, Kenya, Ghana, South Africa, Egypt. Increasingly francophone West Africa. The intelligence is Africa-wide — I track 20+ markets in the monthly reports.
Book an Office Hours session. We use the first call to diagnose your situation and map it to the right engagement type. No commitment on the first call.

Start with a diagnostic.

45 minutes. One constraint identified. A clear next step. No commitment to a larger engagement required.

Book a diagnostic session → Or send a brief description of your situation →
✓ 40+ engagements completed
✓ Response within 24 hours
✓ Africa-specific intelligence